Latest news from DigiBubble
The latest tips, tricks and news from the DigiBubble team.
Understanding the Role of Colour Psychology in Website Design
Are you a business owner looking to improve the efficiency of your website’s SEO and marketing? If so, then it is important to understand the role colour psychology plays in website design. Colour can be used strategically on websites to…
Leveraging AI in Digital Marketing: The Future is Now!
It’s no secret that digital marketing and SEO are essential for growing your business. Today, we want to talk about a new technology that can help you take your online presence to the next level: Artificial Intelligence (AI). AI is…
What is a Session in GA4
We’ve briefly discussed this topic in our previous blog relating to GA4 The New (and Confusing) GA4 Dimensions But why did we include the sessions in this list? Sessions still exist in Universal Analytics, so what’s the difference between that…
The New (and Confusing) GA4 Dimensions
If, like us, you’ve been an avid user of Google Analytics UA, then it's not surprising if the first thing you notice when logging into your GA4 property is the distinctly different dimensions used to show the data on your…
How to add a Report in GA4
As Google Analytics has officially made the conversion from UA to GA4, many of us are now quickly having to learn the new tools and tricks used in GA4 to give us the same results we found in GA4. The…
Building an Authoritative Website: Embracing Thought Leadership
The digital world continues to evolve and grow at an unprecedented rate. It has never been more important to create a commanding website that allows a business to secure prominence and establish unwavering credibility within their respective industries. This article…
The Different Types of Email Strategy – Part 3: Promotional Emails
Welcome to part three of our email marketing blog series. As you can read in the above-linked blog posts, there are multiple types of email marketing strategies that cannot easily be covered by one single blog post. So, we’ll be…
Local SEO for retail and how to dominate your patch
Now the UK retail sector is showing signs of recovery from the tumultuous few years, it's crucial to ensure that customers are flocking to your shop specifically, and that's where local SEO comes into play. In the past two years,…
SEO vs PPC
SEO vs PPC is a hot topic, businesses of all sizes are recognizing the importance of online marketing, especially when it comes to search engines. Currently, the majority of website traffic is driven through search engines like Google, rather than…
The Different Types Of Email Strategy – Part 2: Newsletter Emails
Welcome to part two of our email marketing blog series. As you can read in the previous blog post, there are multiple types of email marketing strategies that cannot easily be covered by one single blog post. So, we’ll be…
How long does SEO take?
In SME forums across the country, business owners and managers in the UK are seeking the assistance of marketing agencies and SEO professionals to quickly boost their rankings on Google. They often ask, "How long does SEO take?" Unfortunately, there…
ROI – The Secret to Digital Success!
We are firm believers that the key to success online is to clearly define your Return On Investment (ROI). If you tackle a digital project without a clear understanding of what your ROI looks like, it will be difficult to…